In today's world most of the communication is done using electronic media. Data security plays an important role in such communication. So, there's a requirement for a stronger encoding that is extremely exhausting to crack. Completely different encrypted algorithms are planned thus far to come up with encrypted information of original information. In this we have proposed a new replacement algorithmic rule for Digital encoding called as "Binary Matrix Rotations Technique" (BMR) which reduces size of the data as well as form of the data. The experimental results show that the new theme has very fast encoding and safer.